Stage 05 · Measure

Track your AI search visibility, and prove it moved

Measure re-runs the same questions on the same engines, so each run compares fairly with the last. You see your score over time and what moved since your last run.

Get my free reportHow we measure
Score tracking chart of the AI Readiness Score rising from 11 to 51 across six weekly runs, with changes against the prior run for brand visibility, mention rate, share of voice, citation quality and competitive rank, and a proof-of-value panel per AI engine.
Measure: what moved since the first run, per score and per engine. Demo data.
The question

Did it work?

AI answers vary from one ask to the next, so Measure compares like for like: the same questions on the same engines, run over run. It shows what changed, where, and gives you something to show the people who sign off on the budget.

  1. StarRise AI readiness overview for a demo brand: an AI Readiness Score of 51 out of 100, split into Brand Visibility 51 and Technical Readiness 50, with the brand named in 92% of answers, cited in 50%, and ranked second of six tracked brands.

    01 · Am I visible?

    Discover

    Your score, your rank and your results on every engine.

    Discover
  2. Gap analysis showing one critical gap, three high-impact gaps and five gaps in total, a per-engine breakdown of mention, share of voice and citation, and a crawler access panel showing which AI crawlers can reach the site.

    02 · What's wrong?

    Diagnose

    Where you lose, to whom, and why.

    Diagnose
  3. Weekly action plan showing the AI Readiness Score today at 51 and 77 projected when the plan ships, with the projected lift split across content coverage, content quality, citation authority and bot access.

    03 · How do I fix it?

    Prescribe

    A ranked plan with projected lift and hours.

    Prescribe
  4. Execution workspace with six tasks grouped by status (in progress, in review, to do and completed), each with a due date and its expected score lift.

    04 · Get it done.

    Execute

    Briefs, drafts and hands-on help.

    Execute

  5. 05 · Did it work?

    Measure

    What moved since your last run.

What you see

Four views that turn a trend into a report

Trend

Your score over time

Your AI Readiness Score run over run. Same questions, same engines, every run, so the line compares like for like.

Score deltas

What changed since last run

The change in your overall score, with Brand Visibility and Technical Readiness shown separately.

Prompt Explorer

Every raw answer, on the record

Search and filter your buyer questions, then read exactly what each engine said, sample by sample, with the sources it cited. Nothing is a black box.

Exports

Reports for leadership

Download your dashboard and plan as PDF or CSV, and get a weekly brief by email or Slack.

Every raw answer, on the record

Prompt Explorer shows the answer text for every question, every engine and every sample, with the sources each engine cited.

Prompt Explorer listing buyer questions grouped by buyer stage, showing for each question whether the brand was mentioned and cited, its position, and which brands and sources the AI answers named.
Discover: every buyer question, every answer, and who it named. Demo data.
Why the number holds up

Measured like a poll

On paid plans, each question goes to each engine three times, so one odd answer can't swing your score. Every run uses the same questions and engines, so each one compares fairly with the last. Every raw answer is on record in Prompt Explorer, so you can check any number yourself.

MetricNowvs last run
AI Readiness44+8
Mention rate62%+11
Citation rate7%+2
Technical100±0

Example ledger.

Read the methodology
Which plan includes it

A weekly analysis on paid plans

Free runs once a month on ChatGPT. Starter and Pro include a weekly analysis, with three samples per prompt per engine.

PlanWhat Measure covers
FreeOne run a month on ChatGPT.
StarterWeekly analysis on four engines, three samples per prompt per engine.
ProWeekly deep analysis.
White GloveMeasurement of the work our GEO team ships, run over run.
See pricingThe loop starts again: Discover
FAQ

Questions about Measure

How do I know the lift is real and not noise?

On paid plans, every question is asked three times per engine, so one odd answer can't swing your score. Measure compares the same questions on the same engines run over run, and Prompt Explorer shows every answer behind the numbers.

My score dropped a point. Should I worry?

Probably not. AI answers vary from one ask to the next, so small moves happen. If a drop holds across runs, Diagnose shows which questions and engines moved.

Can we see the raw AI answers?

Every one. Prompt Explorer shows the answer text for every question, every engine and every sample, with the sources each engine cited.

How often does StarRise re-run?

Paid plans include a weekly analysis, and you can re-run any time on the same questions and engines. Free runs once a month.

Can we measure AI traffic in Google Analytics?

Partly. Some AI engines send a referrer you can see. Many AI visits arrive without one, from apps and from Google's AI Overviews, and land as direct traffic. If your direct traffic has been creeping up without explanation, that is part of the reason. Visibility in the answer is the number StarRise measures directly.